I’ve heard the adage about all press being good press being twisted around to “no press is good press,” “even bad press is good press,” and my personal favorite, “press is press.” No matter how you slice [..]
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So you have started a new business (or perhaps you are thinking about it), and you know you have a great product or service. You might be so confident that this idea will work and many people could benefit from it. Well it [..]
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Did you know that global scrapbook website Pinterest can significantly benefit your business? With over a million visitors a day, the third largest social network can be a great way to drive traffic, connect with your target [..]
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The Dirty Game of Newsfeed Rankings
While out to dinner last night, I noticed that my friends had developed a “Snapchat tendency.” I watched patiently as each one painstakingly chronicled our outing by posting a [..]
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It is undeniable that marketing is essential to any business—including yours. Without marketing, you would have no way of finding new customers, and without customers your business has no purpose.
However, if you [..]
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Twitter chats are becoming the go-to for brand marketing using social media. Imagine you are at a networking event except this event is in the comfort of your own home, without the fancy attire and little to no pressure to [..]
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We’re at a point in digital where “digital marketing” no longer really stands on its own as a separate, unknown entity. We live in an increasingly digitally focused society and as a result, digital marketing strategy [..]
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A successful business knows and interacts with its customer base. That may mean you have lots of face to face time with customers in a brick-and-mortar store front, but in our age of digital relationships, it also means you [..]
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