4 Main Target Markets for a Candle Business
Are you looking into setting up your own candle business? According to research, the estimated growth of the candle industry is set at a CAGR of 2.8% between now and 2028. There are several driving factors for the [..]
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7 Key Advantages of Mobile Marketing
As social media continues to grow, brands are increasingly converting to mobile marketing. You might consider this to be a stellar strategy for your business! The benefits of marketing your brand through a medium that [..]
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6 Target Markets for a Soap Business
The soap industry has grown significantly in recent years. The global soap market is projected to grow at a CAGR of 4.8% between 2023 and 2028. The organic soap segment is expected to grow even more than [..]
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5 Types of Consulting Business Models
In most cases, people go into business to make money from an opportunity they’ve identified. Making a profit however requires a plan and having a business model is just that, how you plan to increase its yield year on [..]
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How Direct Mail Can Help Build Lasting Customer Relationships
With the rise of email marketing and social media in today’s digital age, it’s easy to overlook the power of direct mail marketing. However, this traditional marketing strategy still remains a [..]
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7 Types of Influencer Marketing Campaigns
The way businesses market their products and services to customers has changed immensely throughout recent years. Instead of radio, tv, and print ads, more and more businesses are turning to influencer marketing [..]
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5 Key Goals for a Car Wash Business
From equipment maintenance and environmental considerations to customer satisfaction and revenue generation, there is a lot involved in running a car wash business. That’s why it is important to have clear goals [..]
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5 Target Markets for a Spa
The global Spa market in 2021 was valued at $95 Billion and is projected to reach $185.5 Billion by the year 2030. The burgeoning wellness industry, coupled with the increasing consumer demand for self-care [..]
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Should My Business Have an App? 5 Questions That Will Help You Decide
By now, you understand the importance of digital marketing when it comes to growing a business. Now, more specifically, we’re seeing the importance of mobile marketing.
We’ve been seeing mobile [..]
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Mobile Marketing vs Social Media Marketing: Understanding the Key Differences Between the Two
Mobile marketing in contrast to traditional marketing, is a form of digital marketing that specifically focuses on mobile users. Those who are on the go usually access the internet via their smartphones or tablets. Another [..]
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