“What’s your brand’s story?” You’ve certainly heard this questions before. It’s one of the first questions you must answer when branding your company. But if this question makes you panic [..]
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The holidays are nearly upon us, so it is time to start figuring out who is on your gift-giving list. Friends and family members make the list, but what about clients? If you are wondering if you should be giving clients [..]
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The travel tech industry is booming. It might have something to do with the fact that we are traveling more than ever before and we rely heavily on technology to make our travel experience seamless.
Unfortunately, most [..]
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If you have an online business or do some of your promoting for your brick-and-mortar store online, you’ll want to know the best way to advertise this holiday shopping season. What social media platforms are going to be [..]
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In today’s digital age, there are more marketing channels to get your business and product in front of potential customers than ever before. The marketing industry seems to change and evolve faster than [..]
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If you’re going to launch a new product, then you need a good marketing strategy. It’s that simple.
I’ve met plenty of entrepreneurs who think all they need to do is build a good product and customers will magically [..]
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You know that cameras are a powerful marketing device. Images are crucial to a startup’s survival in any industry. They draw people to your content, help your business stand out, and they also make it appear relatable [..]
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Influencer marketing is an extremely effective strategy for B2C brands. It works because it’s non-evasive and helps brands tell their stories authentically. However, B2B organizations don’t typically rely on influencers. [..]
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