Why Use Influencers For Successful Marketing?
5 years ago
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Influencers have an expanding role in the marketing success of businesses as more CEOs take the leap to collaborate with them. However, you may be on the fence when it comes to adding an influencer into your marketing [..]
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[Video] 5 Things You’re Responsible for As the Founder and CEO of your Company
For every business leader, their interests or ideas of what goes into making a company successful are probably different. However, there are some core responsibilities that many entrepreneurs should be responsible for when [..]
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Here’s What to Do When Things Go Wrong in Business
Life can be unpredictable. Even if you’re doing everything right with your business, a crisis can occur that jeopardizes its health. For a small business, you might not have the resources to bring things back in [..]
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Effective business blogging measures
So you want to generate business by starting a blog. Specific rules always come into play for business blogs, so it’s worth considering them all before beginning your journey.
Let’s take a look at the [..]
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Here’s Why You Need to Rethink Your Sales Funnel
Do you know when the idea of a sales funnel came out?
That was 1924 (a concept proposed by William W. Townsend) according to most experts. Here’s a tidbit of what Townsend wrote in his book, which is today associated [..]
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How to Align Your Brand with Your Voice
The most successful companies have a solid brand. Apple, Nike, Google, Twitter, etc. We are able to identify these companies just by glancing at their logos, even without any other identifiers. They enter into our brains, [..]
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The Business Knowledge Every Freelancer Needs
The current business environment is great for producing freelance work for a variety of fields from writing to graphic design to bookkeeping to virtual assistants. While the underlying skill helps to determine a [..]
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Should You Start a Podcast?
5 years ago
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It seems like everyone’s starting a podcast these days – from businesses, to schools, to individuals and teams. As a result, many new and developing businesses wonder whether they too should be joining the [..]
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How to Create a Visual Content Marketing Strategy
I’m a visual learner. This is an interesting dynamic for me, as I am also an avid writer that can also be found reading a good book. Words are beautiful, powerful and can convey emotions when our spoken words cannot [..]
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6 Ways to Build a Close Community around your Products
5 years ago
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The average American is exposed to between 4,000 and 10,000 ads per day. As such, your digital marketing efforts could amount to nothing more than a virtual shouting campaign unless you build a sense of community around your [..]
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