As a solopreneur, your most valuable resource is your time. After all, you don’t always need the extra people when you can use your very own sweat equity. Being a solopreneur is the cheapest and fastest way to grow your [..]
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Our media cycle is 24/7 365 days of the year, and shows no sign of slowing down. People can express their joy, disgust, love, and hate within seconds, and broadcast their thoughts to millions around the world. From cable [..]
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Websites are a presentation of ourselves to the outside world. If you have a bad website, in a way, you make a bad impression on those who don’t know you or your company personally. A website can be a simple overview of [..]
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The world of marketing is ever-evolving — as society and technology march forward, so too does the way we advertise. This progression is extremely important. Not only does it allow brands to connect with consumers on a [..]
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Do you feel that the marketing videos you’re publishing on your website or social media pages aren’t as engaging as they should be? While there are many ways to increase the engagement levels of your videos, [..]
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If you’re relatively new at owning an online business, and it begins to slow down during summer, don’t worry. There is plenty you can do to make your business better. Consider summer as breathing time to get things done. [..]
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I’ve heard the adage about all press being good press being twisted around to “no press is good press,” “even bad press is good press,” and my personal favorite, “press is press.” No matter how you slice [..]
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It’s 2017, and the time of “Dear Sir or Madam” and other eloquent phrases you can comprehend only from the third reading has passed. Phew – now all the people who have at least some connection to marketing and [..]
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