Why Startups Should Pursue Government Contracts

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Guest Post

8 years ago

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No matter what your political stance is, the simple fact is that the government and the business interact on a very basic level. One of the more direct ways in which this happens is when governments use public procurement to [..] read more

5 Keys to Improving Your Email Marketing Results

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Argee Abadines

8 years ago

1 Comment

Aside from social media, email marketing is one of the most cost-effective ways to connect with your customers and build a relationship with them. However, extreme care must be used when doing email marketing. This is [..] read more

Here’s How Brilliant Marketing Helped the Fidget Spinner Rise in Popularity

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Loraine Couturier

8 years ago

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I first heard about fidget spinners about a month ago from my niece, my nephew, and all their friends. We have tried countless times to get our hands on them locally to no avail. The more I shop for them online, the more I [..] read more

How to Build Brand Loyalty Even If You Have a More Expensive Product

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Cassidy Welter

8 years ago

6 Comments

What brands are you most loyal to? That question came up in conversation with my coworker, and I had to stop to think. Immediately, my answer was Heinz. I grew up in Pittsburgh, where pre-merger Heinz was headquartered. [..] read more

How to Use Blogging to Drive Your Business

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Lauren Stotler

8 years ago

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Social media is great tool for businesses today, but it can be short lived when it comes to growing your traffic and customers. You might start off with a great initial reaction from a social media post, but soon your [..] read more

How to Make More Money as a Restaurateur

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Guest Post

8 years ago

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Keeping up in the restaurant industry is tough. With new restaurants popping up every day, it can seem difficult to keep up. If you own a restaurant, you know all too well the challenges of making more money in your [..] read more

Apparently, Direct Mail Marketing is Not Dead. Just Check Your Mailbox

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Alex Navarro

8 years ago

4 Comments

With all the focus on the latest and greatest technology in marketing, it’s easy to overlook some of the marketing techniques that have stood the test of time for several years now. Before there was targeted display [..] read more

Here are the Various Paths a Startup Can Take and Why You Should Understand Them All

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Sadia Sarwar

8 years ago

5 Comments

The decision to start a business in tech can be a radical, albeit a highly profitable one, especially if the startup can take on the trajectory of a disruptive scale-up. The allure of lucrative returns is a pulling draw to [..] read more

Companies That Utilize Creativity Have Been Outperforming Their Peers. Here Are The Reasons Why

Entrepreneurial Lifestyle

Cassidy Welter

8 years ago

7 Comments

It sounds fairly intuitive that creativity and innovation would be important to a company, especially a startup that looks to break into an emerging market. It’s what sets you apart from your competitors, allows you [..] read more

Purchase “The Part-Time Entrepreneur” and Get the Classic Book The Art of War for Free

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StartUp Mindset

8 years ago

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  Last week, out of the blue, we sent everyone who purchased our book “The Part-Time Entrepreneur”, a free e-copy or one of our favorite books The Art of War by Sun Tzu.   Many entrepreneurs and [..] read more