So you have started a new business (or perhaps you are thinking about it), and you know you have a great product or service. You might be so confident that this idea will work and that many people could benefit from it. [..]
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The fashion industry can be an extremely competitive market. Not only do smaller brands need to compete with larger, more established companies, but they also need to ensure that they stay relevant as styles and consumer [..]
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Businesses have an abundance of options when it comes to advertising and marketing. Businesses can go with traditional advertising such as radio or television, offline marketing, or endless amounts of online advertising [..]
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As a solopreneur, your most valuable resource is your time. After all, you don’t always need the extra people when you can use your very own sweat equity. Being a solopreneur is the cheapest and fastest way to start a [..]
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Every business promotes its brand on different social media channels with the aim of establishing a strong digital presence, increasing engagement rates and improving overall revenue. However, getting multiple likes, good [..]
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Thanks to the advancement of modern technology, many business owners and entrepreneurs can use the internet as a marketing platform – but in today’s competitive economy, is that enough on its own? While digital [..]
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It’s unquestionable that marketing your business directly affects its long-term success. Marketing strategies differ between various business models, but there’s something out there for everyone. If you’re [..]
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Managing social media accounts for your business can get overwhelming, fast. When you’re running a business, you want social media to work for you, not the other way around. Navigating social media platforms and new [..]
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