How to Develop a Dynamic Brand and Corporate Identity
Your corporate identity is how you present yourself to your consumers, the public, investors, and your employees. It is a statement that reflects the history of your brand, your corporate mission, and the methods you take to [..]
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3 Ways to Procrastinate More, Do Less and Be More Productive
8 years ago
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Productivity is something every successful person chases. I don’t think there is one person who hasn’t wished they had more time. Conventional wisdom would have you believe that productivity is the result of [..]
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How Mindfulness Helps Entrepreneurs Reach Their Goals Faster
A new image flashes through your eyes before you can even begin to understand the messages of the one that came before, there are a dozen different sounds filling the room in addition to the thoughts banging around [..]
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What the Poorest People Taught Me About Good Business
8 years ago
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I’ve been to some countries throughout my travels that have a lot of poverty. Countries like Mexico, India or Thailand have many poor people with a family of mouths to feed. There’s no social system to pay them [..]
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Why You Should Take a Leap of Faith with Marketing Automation Next Year
Automatic transmission.
Automatic car wash.
Automatic coffee maker.
We automate nearly everything.
According to Ascend2’s recent market survey, over 7 out of 10 businesses currently use or plan to use marketing [..]
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7 Steps to Build Healthy Relationships with Your Coworkers
If you’re working full time, you likely spend 40 (or more) hours per week with your coworkers. You more likely spend the majority of your waking hours during the week with your coworkers than you do with your [..]
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7 Do’s and Don’ts For Setting Up Your Home Office
Over the last seven years, I’ve started and stopped businesses in four states, working out of my home in each location. Every time I packed up shop I hoped I could retain some clients long-distance, but that usually [..]
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Developing Patience and Commitment In a World Full of Distractions
8 years ago
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We live in a world where food is fast; information is fleeting, and time is money. There is no doubt then, that the notion of instant gratification is as much a part of this generation as Snapchat and Facebook.
In our [..]
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Is Personalized Pricing Helping or Hurting Sales?
If you’re looking into marketing strategies and you thought data collection and specialized pricing to individual customers would be the next best thing, you might be wrong.
I spend a lot of time in Germany and [..]
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Is Your Startup Self-Sabotaging Your Diversity Efforts?
It’s no secret that the startup scene in America is struggling with diversity in a major way. Despite the fact that upwards of 37% of America is non-white, only 15% of startups are minority owned. The situation [..]
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