Purpose-driven campaigns are long-term initiatives and not just marketing strategies. With the wave of the new generation and the rise of socio-political and environmental issues that we face, consumers are starting to [..]
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It seems like everyone is starting a podcast these days. From business owners and marketers to celebrities and professional athletes, podcasting is becoming the go-to option for growing a personal brand and providing [..]
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As a small business entrepreneur, you’ve probably witnessed the impact of having a social media account on a business. In your personal social media account, it is evident in your timeline or feed that businesses [..]
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Customers expect good customer service, and when you give it to them, you create loyalty in return. When you wow them and go beyond their expectations, you will leave an impression that will keep them raving about you. [..]
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Updated 4/26/2022
Elon Musk is more than just a billionaire with his sights set on Mars. There is much to learn from Elon Musk and his journey to success. He is more than just the market leader in autonomous and [..]
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To truly be heard in a crowded market, you also need to listen. You need to see the data. See the competitors. To stand out from the crowd and become a brand that people want to do business with, you need to have your finger [..]
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Having a solid, well-thought-out business model is essential for both new and established companies. These models work to attract new customers and anticipate any upcoming trends or unseen challenges. It also can allow the [..]
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It is now universally acknowledged that our lives depend on connectivity, from starting your day browsing your email, posting a snap of your breakfast, to cruising the commute to work while listening to a podcast. The [..]
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