How to Use the Myers-Briggs Personality Test to Help You Build the Best Staff
7 years ago
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The Myers-Briggs Personality test (MBPT) divides people into 16 types which is based on a combination of traits they fall into. It’s a multiple question test, and some psychologies believe these types say a lot about [..]
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Why Startups Should Pursue Government Contracts
7 years ago
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No matter what your political stance is, the simple fact is that the government and the business interact on a very basic level. One of the more direct ways in which this happens is when governments use public procurement to [..]
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6 Keys to Building a Powerful Personal Brand
7 years ago
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There is a new type of business today: standalone micro-enterprises that imbue the same characteristics as their larger counterparts. They barrage us with “marketing” to “sell” their products by [..]
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What These 7 Entrepreneurs Learned from Their Dad
7 years ago
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Childhood is such an important part of your growth experience. It molds the adult you will become, and can have a lot to do with how successful you are. For some entrepreneurs, they attribute their success, in part, to their [..]
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5 Keys to Improving Your Email Marketing Results
Aside from social media, email marketing is one of the most cost-effective ways to connect with your customers and build a relationship with them. However, extreme care must be used when doing email marketing. This is [..]
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30 Quotes to Remember When You Need Some Encouragement
If you are a business leader or entrepreneur then you know all the emotional facets of the workforce: success, failures, perseverance, setting goals and achieving your dreams. For every person who has felt those aspirations, [..]
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Here’s How Brilliant Marketing Helped the Fidget Spinner Rise in Popularity
7 years ago
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I first heard about fidget spinners about a month ago from my niece, my nephew, and all their friends. We have tried countless times to get our hands on them locally to no avail. The more I shop for them online, the more I [..]
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How to Craft a More Effective Business Plan
Not all business plans are equal. Some business plans are useless, while some are effective. This article will direct you to the different ingredients that your business plan should have.
Simplicity
An effective [..]
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Removing the Cognitive Biases that Hinder Your Decision-Making
We’re Humans, Not Machines
Decisions define our lives; we sift through hordes of information to make crucial ones that go on to map our life’s trajectory. As humans, we are lauded as rational beings [..]
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How to Build Brand Loyalty Even If You Have a More Expensive Product
What brands are you most loyal to? That question came up in conversation with my coworker, and I had to stop to think. Immediately, my answer was Heinz. I grew up in Pittsburgh, where pre-merger Heinz was headquartered. [..]
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