When starting a business, you will never underestimate the importance of your presence. Whether that is your physical presence in a brick-and-mortar store front, on social media or on your website—your presence is key to attracting customers, gaining customer loyalty and ultimately earning income. Since you will not always be able to be physically present with each and every one of your customers, crafting a effective and compelling “About” page is vital to your business and your brand.
We’ve got an outline of five things you should include in your “About Page” to build relationship with potential customers who may never meet you face to face.
Thanks to InVideo for creating this video. Check them out https://invideo.io/