Some things are intuitive. We know that we need food, safety, and socialization. However, beyond that, many of the things that we consider to be natural are actually learned. A big part of what we learn today surrounds and [..]
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There are companies throughout history that have broken all the boundaries of advertising and branding. Their tactics were out of this world. They analyzed their market and perfectly executed their message in direct and [..]
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The branding decisions of your startup live and die with their name. Naming carries your branding, and that carriage trickles right down to each and every product. The best brand names come easily to the tip of the [..]
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As entrepreneurs, we sometimes feel the pressure to move as fast as we can to grow and generate revenue. The pressure can come from investors, our peers, or even our own minds. But, if we are patient and focus on the [..]
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It is a sad reality that roughly 80% of all startups will fail within the first 18 months. Just making it past that first 18 months, however, is no guarantee that you will ever shepherd your startup all the way into a full [..]
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Image by Igor Ovsyannykov from Pixabay
Being an entrepreneur can offer you the luxury of traveling the world with your laptop. If your business is online or you work for businesses online as a freelancer, this is for [..]
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Let’s get something clear right off the bat. At some point, whether you like it or not, and even if you have all the energy in the world, you’ll need to bring in some extra help to grow and scale your [..]
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If you are considering the entrepreneurial journey, then you may have already weighed many of the pros and cons in taking on this new venture. From the financial aspect and its commitment, to the hours of hard work and [..]
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