At some point in time, or at a lot of points, we’ve all been asked the question, “So what is it that you do?” As entrepreneurs, this question carries the subtext of, “So what is that your startup [..]
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How can your brand optimize your content to reach customers and achieve greater results?
According to Moz, over 70% of the traffic you earn for any given page will come from keywords you didn’t try to optimize for. [..]
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Does your blog content actually have a positive impact on the bottom line?
2.7 million blog posts are published every day. To stand out, you need to create a remarkable blog. To impact the bottom line, you need to be more [..]
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If you’ve created a high-quality article, video or images that took hours of your time, you really hope that it will engage your readers. Here’s the scenario. You excitedly click “post” and [..]
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Your corporate identity is how you present yourself to your consumers, the public, investors, and your employees. It is a statement that reflects the history of your brand, your corporate mission, and the methods you take to [..]
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According to Ascend2’s recent market survey, over 7 out of 10 businesses currently use or plan to use marketing [..]
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When it comes to building a successful business, advertising is among the most valuable tools available to entrepreneurs. Large companies shell out millions of dollars a year to keep their ventures in the public eye, and [..]
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Comments Off on How to Make Sure You Cash in During the Holiday Shopping Season
The National Retail Federation predicts retailers will hire between 640,000 and 690,000 seasonal workers. That could be an increase in seasonal positions of up to two percent from last year. The reason for growth is [..]
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Comments Off on 11 Social Media Tips to Drive Clicks and Conversions
You’ve been told over and over that your business needs to utilize social media in order to gain exposure and increase sales. But just being on social media won’t automatically make your business grow. [..]
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In this internet fueled era, maintaining social media profiles has become a necessity for any business looking to stay above the competition. Sites like Twitter and Facebook have allowed CEO’s to talk directly to [..]
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