How to Craft a More Effective Business Plan
Not all business plans are equal. Some business plans are useless, while some are effective. This article will direct you to the different ingredients that your business plan should have.
Simplicity
An effective [..]
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How to Build Brand Loyalty Even If You Have a More Expensive Product
What brands are you most loyal to? That question came up in conversation with my coworker, and I had to stop to think. Immediately, my answer was Heinz. I grew up in Pittsburgh, where pre-merger Heinz was headquartered. [..]
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How to Use Blogging to Drive Your Business
7 years ago
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Social media is great tool for businesses today, but it can be short lived when it comes to growing your traffic and customers. You might start off with a great initial reaction from a social media post, but soon your [..]
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How Leaders Can Battle Depression and Overcome the Condition
Depression. A condition that affects 350 million people in the world. For an illness that causes so much strife, it is amazing that it has only started getting more spotlight in our present day. With the rise of social media [..]
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How to Save Time and Increase Sales With Automated Marketing
7 years ago
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It is undeniable that marketing is essential to any business—including yours. Without marketing, you would have no way of finding new customers, and without customers your business has no purpose.
However, if [..]
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Apparently, Direct Mail Marketing is Not Dead. Just Check Your Mailbox
With all the focus on the latest and greatest technology in marketing, it’s easy to overlook some of the marketing techniques that have stood the test of time for several years now. Before there was targeted display [..]
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10 Inspiring Thought Leaders and Entrepreneurs That Will Help You to Stay Motivated
Your personal development is one of the key ingredients in becoming a successful entrepreneur. This exceeds developing your skill set. Learning to listen to your own voice, staying true to yourself, and believing in yourself [..]
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IBM Tells Remote Employees to Return to Office Work or Find Another Job
7 years ago
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IBM, a technology giant, has been the leader in terms of allowing its employees to work from their homes and it has even bragged about the increased productivity and savings that have followed. Over 40% of its almost 400,000 [..]
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9 Twitter Chats to Use As an Effective Branding and Marketing Strategy
7 years ago
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Twitter chats are becoming the go-to for brand marketing using social media. Imagine you are at a networking event except this event is in the comfort of your own home, without the fancy attire and little to no pressure to [..]
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Will A.I. Complement Future Businesses or Make Their Employees Obsolete?
7 years ago
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Artificial Intelligence (AI) is the technology which is single-handedly capable of eliminating the gap between science fiction and reality. Since AI’s inception in 1956 at the Dartmouth Conference, it has been an [..]
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