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If you want to succeed on social media when marketing products and services, you need to know when you should post your content. Whether you are posting images, videos, or posts that will have embedded links, you need to know that you are posting at a time when people will see your information. People will use many different platforms including Facebook, Twitter, and many others, attempting to drive targeted traffic to their offers. Whether you are trying to build a list, or if you are trying to sell products at your store, knowing when to post is information that you can use. Here are some of the best times that you can post to social media websites, specifically infographics, in order to generate the best results.
What Are Infographics?
Infographics is a relatively new term that is well-known to online marketers. You have probably seen these on websites such as Facebook and Pinterest. These are graphics that are designed to present ideas in a visual format. They often have a very specific intent in the way they are designed. For example, if you are marketing and acne related product, you will show before and after pictures of people that have used specific acne related treatments that you may be marketing. This is just one example of how infographics have become commonplace online, especially when used to market products and services.
Why You Need To Know The Best Times To Post
Many people do not realize that people visit social media sites at certain times of the day. Moreover, each social media platform will have specific times where their subscribers will be logging in, and this is often different depending upon the social media platform. When you post at these most opportune times, you will have the highest probability of generating traffic to the offers you are promoting. One of the largest social media platforms in the world this Facebook, and there are specific times when you need to post in order to get the best results.
How To Get The Best Results When Posting Infographics On Facebook
According to studies that have been done, posting between 1 PM and 4 PM is the best time to post during the workweek, regardless of what your time zone happens to be. On the weekends, this changes to 3 PM, and there are specific days that will be more advantageous than others. During the workweek, Thursday and Friday are the best days to post. If you are going to post on the weekend, Saturday and Sunday are the best days, with 3 PM on Sunday being the best time to post for the entire week.
The Best Time To Post Infographics On Instagram
Instagram is a picture oriented website. Therefore, infographics will work perfectly. Studies have shown that the lunch hour is the best time to post on Instagram during the workweek, as well as between 7 PM and 9 PM when Instagram users will be at home. The best days to post will be Monday, Wednesday, and Thursday. Unlike Facebook, Sunday is the absolute worst day on the weekend. If you are going to target people on the weekends, Saturday at 5 PM the most opportune hour to post your infographics.
When Should You Post Infographics On Twitter?
When posting on Twitter, posting during the lunch hour during the workweek is the best time to post your infographics. In regard to the best days, Monday through Friday is the best, and the weekends are the absolute worst.
Best Time To Post Infographics On LinkedIn
The best time to post on LinkedIn is going to be Tuesday through Thursday. Unlike the previous social media sites, 10 AM to 11 AM is the most active time for LinkedIn users. Similar to Twitter, posting on the weekends is the worst time if you want to get maximum visibility engagement.
When To Post Infographics On Pinterest
Some of the most elaborate infographics that you will ever find are on Pinterest. The habits of Pinterest users is very different from those that use Instagram, Facebook, Twitter and LinkedIn. If you want maximum exposure, as well as engagement, posting on the weekend is the best time. You will want to do so between 8 PM and 11 PM, and you should avoid posting during the workweek if possible.
Posting Infographics On YouTube For Maximum Engagement
YouTube is slightly different than all of the other social media sites. First of all, it is a video based website. The audience on YouTube is looking for unique videos, and their habits are slightly different from everyone else seeking social media content. During the workweek, Thursday and Friday are the best times to post, specifically between 12 PM and 4 PM. If you want to post on the weekends, doing so between 9 AM and 11 AM tends to be the best time to get your content in front of the most people.
By using these simple suggestions on when to post on social media for maximum engagement, you should start to see a sizable uptick in the amount of traffic that you receive. Whether you want to focus upon people on Pinterest, YouTube, or Facebook, you now know exactly when you should make your posts. By crafting your infographics, and your videos for YouTube, for a niche specific audience, you can now get maximum engagement by posting at the right times. This information can prove to be invaluable, especially when you are able to schedule this content using software, or a service provider, that can automatically post your content so it can be seen by the most people possible. You can also find additional information about the best times to post on social media websites to maximize the amount of traffic that you receive.
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