Personalization is a favorite topic in marketing circles. It’s always been an excellent way to build value and increase response rates and engagement. It’s not complicated if you consider it. When someone [..] read more
Influencers have an expanding role in the marketing success of businesses as more CEOs take the leap to collaborate with them. However, you may be on the fence when it comes to adding an influencer into your marketing [..] read more
Fraud has been the reason for many businesses going to the drains. Fraud leads to massive and irreversible financial losses, and worst of it all, it tarnishes an organization’s image and reputation. The most unfortunate [..] read more
For a business to run smoothly, there must be excellent communication skills between employees and the employer. Although it may be challenging to keep in touch with your employees, placing the right communication channel [..] read more
I’m a visual learner. This is an interesting dynamic for me, as I am also an avid writer that can also be found reading a good book. Words are beautiful, powerful and can convey emotions when our spoken words cannot do [..] read more
Marketing is a key part of any business and is extremely important for promotion, which in turn increases profit. With today’s technology, the number of ways in which you can market a business has increased. The internet [..] read more
As of March 2017, there were over 6.5 million apps available for download, according to Statistia. Software and application development is a competitive industry with customers going for the very best of products [..] read more
There are hundreds if not thousands of cryptocurrencies in the market. Facebook recently announced that they are launching Libra, a new cryptocurrency that may revolutionize online payments. Have you ever wanted to create [..] read more
