Purpose-driven campaigns are long-term initiatives and not just marketing strategies. With the wave of the new generation and the rise of socio-political and environmental issues that we face, consumers are starting to [..]
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It seems like everyone is starting a podcast these days. From business owners and marketers to celebrities and professional athletes, podcasting is becoming the go-to option for growing a personal brand and providing [..]
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To truly be heard in a crowded market, you also need to listen. You need to see the data. See the competitors. To stand out from the crowd and become a brand that people want to do business with, you need to have your finger [..]
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Having a solid, well-thought-out business model is essential for both new and established companies. These models work to attract new customers and anticipate any upcoming trends or unseen challenges. It also can allow the [..]
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It is now universally acknowledged that our lives depend on connectivity, from starting your day browsing your email, posting a snap of your breakfast, to cruising the commute to work while listening to a podcast. The [..]
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Have you ever wondered how people communicated with each other before the invention of verbal language in this world? You guessed it right; they used signs and symbols to convey their message to others. Even today, a [..]
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In recent years, podcasting has become one of the go-to marketing methods of thought leaders, entrepreneurs, authors, and others who want to display their expertise. On average, weekly podcast listeners tune in to 6 [..]
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If it wasn’t obvious before, the pandemic has made the concept of an online business an attractive one. People in every industry and niche are scrambling to get their products and services online because of the [..]
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