Understanding the 4 Cs of Marketing and How to Incorporate Them into Your Business Practices
As a business owner or the driver of a company’s marketing efforts, your main goal is to ensure that your products and services are, in fact, in demand. Once you’ve ascertained that they are, your next [..]
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5 Businesses that Do Poorly During a Recession
A recession is a global phenomenon that affects every industry in some way. This can be hard for businesses to plan for, as you must be prepared for all what-ifs in your business model and finances. Even if you aren’t [..]
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7 Crafty Business Ideas for Creative People
The popularity of selling crafts has grown, thanks to websites such as Etsy. Crafting and selling products through an e-commerce store has grown easier thanks to technological advancements. During the pandemic, many [..]
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How Did Oprah Get Rich?
Oprah Winfrey was bound to have an encouraging life story considering her difficult path. Born in Mississippi and raised by her single mother, Oprah had a rough childhood that included abuse and poverty. However, this [..]
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Understanding the Differences Between a Business Model and a Business Plan
Business model and business plan are two terms that get confused quite often. People assume that both are the same, and their confusion often leads to a failure in their business or startup.
Still, they have some significant [..]
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5 Ways a Recession Affects Small Businesses
When building your business, it’s easy to look at all the exciting opportunities that lay ahead and dream about the future possibilities that await you. It’s imperative to prepare yourself and your business for [..]
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3 Types of Vertical Integration to Understand for Business Growth
Vertical integration is a strategy businesses can use to help them achieve their goals (others can be viewed here). It involves buying other companies to increase sales, reduce costs or improve efficiency. The main [..]
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How did Daymond John Make His Money?
Daymond John is best known as one of the investors on ABC’s Shark Tank. A true rag to riches story, John has become an inspiration to many people who dream of entrepreneurial success. From humble beginnings [..]
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Microlearning Is Changing Employee Training: Some Best Practices To Follow
For many businesses wishing to update their training programmes, microlearning has emerged as the go-to eLearning solution over the last few years. When instruction is offered in manageable chunks across a [..]
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8 Businesses that Every Neighborhood Needs
When searching for a business idea, aspiring entrepreneurs can sometimes make the mistake of thinking their business needs to be the next Instagram. While it is always good to dream big, sometimes the best opportunities are [..]
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