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10 Easily Overlooked Tax Deductions You May Be Missing

11 months ago

Let it be known: I am not an accountant. That’s no secret if you’ve ever met me. I really dread the day designated for calculating taxes. It’s not that I’m terrible at math or that I am bad at filing [..] read more

45 Customer Focused Social Media Post Ideas

Find Your Way

Amy Allender

6 years ago

6 Comments

A successful business knows and interacts with its customer base. That may mean you have lots of face to face time with customers in a brick-and-mortar store front, but in our age of digital relationships, it also means you [..] read more

5 Questions to Ask Yourself to Ensure That You Are Customer Centered

Finance

Amy Allender

6 years ago

1 Comment

A business’s main objective is to serve a customer. I know it’s very obvious, but really—when you boil it down, a business does something. The “something” could be anything. Selling a [..] read more

5 Things That Should Always Be Included in Your Site’s “About Us” Page

Grow Your Business

Amy Allender

6 years ago

2 Comments

When starting a business, you will never underestimate the importance of your presence. Whether that is your physical presence in a brick-and-mortar store front, on social media or on your website—your presence is key [..] read more

7 Do’s and Don’ts For Setting Up Your Home Office

Entrepreneurial Lifestyle

Amy Allender

7 years ago

4 Comments

Over the last seven years, I’ve started and stopped businesses in four states, working out of my home in each location. Every time I packed up shop I hoped I could retain some clients long-distance, but that usually [..] read more

7 Community Resources To Tap Into for Your Businesses

Find Your Way

Amy Allender

7 years ago

0 Comments

I grew up in northern Indiana. Elkhart, IN to be exact. We are the “RV Capitol of the World,” so they tell me, and the “Band Instrument Capitol of America.” You may be able to tell by these [..] read more

Why Entrepreneurs Shouldn’t Be Afraid of Making a Mistake

Entrepreneurial Lifestyle

Amy Allender

7 years ago

5 Comments

Let me set the scene for you. It’s a few days before Christmas, my husband and I are en route to visit family in our home state of Indiana. It’s a long haul from North Dakota, so we stop over at a hotel for the [..] read more

10 Tips for Growing Your Professional Circle Without Networking Meetings

Entrepreneurial Lifestyle

Amy Allender

7 years ago

4 Comments

When someone tells me that an event could be a “…good networking opportunity…” my palms get sweaty and I feel a little sick to my stomach. I’ve never been good at schmoozing or selling things [..] read more