Unleashing your Influence and Building Thought Leadership: Our Interview with John Hall
Online, every business and brand is competing for the attention of the marketplace. We entrepreneurs often use every type of advertising and promotion available that we believe will help attract customers. But [..]
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Creative Ways to Use the Color of the Year in your Social Media Posts
Every year, Pantone releases a color of the year, and social media influencers and users begin using this powerful trending color in their arts and crafts, as well as in their branding decisions. The color of the year is a [..]
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Snapchat finally begins sharing analytics with its creators and influencers
7 years ago
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Snapchat is finally starting to share analytics with creators on how well their content is doing. Snap Inc. announced the new feature on Wednesday and will update Snapchatters with a large following on who is viewing their [..]
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Expert Storytelling, Brand Advancement, and Influencing Millions: Our Interview with Cynthia Johnson
Despite the obvious use of the word “social” in the term social media, many entrepreneurs forget that platforms like Facebook, Instagram, and Twitter were not designed for business purposes. These [..]
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LinkedIn Best Practices for Small Businesses and Entrepreneurs
7 years ago
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LinkedIn is the foremost community of professionals in the world. As a tool for recruiting, it’s unparalleled but it also serves a greater function. A robust presence on LinkedIn with meaningful content creation and [..]
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Facebook U.S. User Count Down for the First Time Ever
7 years ago
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Facebook is changing how they show content to users, which led to a 5% drop in the total amount of time users spend on the social network. This equals out to about 2.14 minutes per day per user. Facebook has decided to show [..]
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COO Anthony Noto leaves Twitter to become CEO of financial startup SoFi
7 years ago
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In a big Silicon Valley shakeup, Twitter has just announced that Chief Operating Officer (COO) Anthony Noto has resigned. Noto, who has been with the social media company since 2014, has reportedly been named as the new [..]
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Leveraging Social Media to Improve eBook Sales
7 years ago
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One of the primary advantages of social media over traditional media is bi-directional communication. Rather than just pumping messages into the ether and hoping some of them stick, social media gives you near instant [..]
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Instagram to test cross-posting stories to WhatsApp
7 years ago
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Facebook, owner of Instagram and WhatsApp, is testing a feature with a small group testing a feature that will allow users to post their Instagram Stories directly to WhatsApp as a WhatsApp status. This feature is similar to [..]
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How to Successfully Run a Social Media Contest
7 years ago
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Social media contests are a great way to boost your brand awareness, attract new followers, and just to get people excited about your brand. I’ll bet you expect the process to be easy, after all, who doesn’t [..]
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