How to Create a Visual Content Marketing Strategy
I’m a visual learner. This is an interesting dynamic for me, as I am also an avid writer that can also be found reading a good book. Words are beautiful, powerful and can convey emotions when our spoken words cannot [..]
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How to Forge an Ironclad Brand: Interview with Lindsay Pedersen
5 years ago
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Branding can unleash a business’ competitive advantage and fuel enduring growth. And yet, despite this power, brand is grossly underused. Few leaders leverage brand fully, believing (wrongly) that brand [..]
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5 Things That Should Always Be Included in Your Site’s “About Us” Page
When starting a business, you will never underestimate the importance of your presence. Whether that is your physical presence in a brick-and-mortar store front, on social media or on your website—your [..]
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5 Books That You and Your Executive Team Should Read
5 years ago
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You want to hire and constantly develop the best leaders around, but it often gets hard to focus on the development of your leaders amidst the everyday demands that your team faces. Yet, ensuring that your executive team and [..]
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8 Tips on How to Design Business Cards That Get Noticed
5 years ago
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Business cards are the most important marketing tools you can use to get your business brand known. Even in this age of digital address books, they are still very valuable due to their convenience. They are available in [..]
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How Project Management Software Can Transform Your Business
5 years ago
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Business mills are grinding, and always churning out project after project. If you own or run a business entity, you know too well how projects can create a boon for your business. Then again, projects that are mismanaged [..]
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Why Entrepreneurs Should Have Business Cards to Keep Their Businesses a Step Ahead Of Competition
5 years ago
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Running a business successfully in this digital age can be a headache. Competition from all corners is a major reason that will give you sleepless nights as you try to figure out what to do to gunner more customers. [..]
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CLV Group’s Mike McGahan: Thoughts on Leadership, Entrepreneurial Drive, Hamilton Real Estate
5 years ago
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As the President and CEO of CLV Group Inc. and the CEO and Trustee of InterRent REIT, Mike McGahan has been in the real estate industry for over 30 years and has successfully bought, sold, financed and managed [..]
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There’s More to Naming Than Meets the Eye: Using Psychology to Create Brand Names
5 years ago
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The branding decisions of your startup live and die with their name. Naming carries your branding, and that carriage trickles right down to each and every product. The best brand names come easily to the tip of the [..]
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5 Super Simple Steps to Start Building a New Audience if You’re Getting Started Online
5 years ago
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This is a common scenario. An aspiring digital entrepreneur lands a great idea and decides to take a risk and build a business from scratch to monetize his or her idea. Months go into product development, theorizing, [..]
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