[Video] 5 Things You’re Responsible for As the Founder and CEO of your Company
For every business leader, their interests or ideas of what goes into making a company successful are probably different. However, there are some core responsibilities that many entrepreneurs should be responsible for when [..]
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Here’s What to Do When Things Go Wrong in Business
Life can be unpredictable. Even if you’re doing everything right with your business, a crisis can occur that jeopardizes its health. For a small business, you might not have the resources to bring things back in [..]
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Effective business blogging measures
So you want to generate business by starting a blog. Specific rules always come into play for business blogs, so it’s worth considering them all before beginning your journey.
Let’s take a look at the [..]
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Here’s Why You Need to Rethink Your Sales Funnel
Do you know when the idea of a sales funnel came out?
That was 1924 (a concept proposed by William W. Townsend) according to most experts. Here’s a tidbit of what Townsend wrote in his book, which is today associated [..]
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How to Align Your Brand with Your Voice
The most successful companies have a solid brand. Apple, Nike, Google, Twitter, etc. We are able to identify these companies just by glancing at their logos, even without any other identifiers. They enter into our brains, [..]
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The Business Knowledge Every Freelancer Needs
The current business environment is great for producing freelance work for a variety of fields from writing to graphic design to bookkeeping to virtual assistants. While the underlying skill helps to determine a [..]
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Should You Start a Podcast?
5 years ago
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It seems like everyone’s starting a podcast these days – from businesses, to schools, to individuals and teams. As a result, many new and developing businesses wonder whether they too should be joining the [..]
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How to Create a Visual Content Marketing Strategy
I’m a visual learner. This is an interesting dynamic for me, as I am also an avid writer that can also be found reading a good book. Words are beautiful, powerful and can convey emotions when our spoken words cannot [..]
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6 Ways to Build a Close Community around your Products
5 years ago
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The average American is exposed to between 4,000 and 10,000 ads per day. As such, your digital marketing efforts could amount to nothing more than a virtual shouting campaign unless you build a sense of community around your [..]
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Managing Your First Year’s Digital Marketing Budget
5 years ago
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Marketing is a key part of any business and is extremely important for promotion, which in turn increases profit. With today’s technology, the number of ways in which you can market a business has increased. The [..]
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