How to Develop a Dynamic Brand and Corporate Identity
Your corporate identity is how you present yourself to your consumers, the public, investors, and your employees. It is a statement that reflects the history of your brand, your corporate mission, and the methods you take to [..]
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How Mindfulness Helps Entrepreneurs Reach Their Goals Faster
A new image flashes through your eyes before you can even begin to understand the messages of the one that came before, there are a dozen different sounds filling the room in addition to the thoughts banging around [..]
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What the Poorest People Taught Me About Good Business
9 years ago
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I’ve been to some countries throughout my travels that have a lot of poverty. Countries like Mexico, India or Thailand have many poor people with a family of mouths to feed. There’s no social system to pay them [..]
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Why You Should Take a Leap of Faith with Marketing Automation Next Year
Automatic transmission.
Automatic car wash.
Automatic coffee maker.
We automate nearly everything.
According to Ascend2’s recent market survey, over 7 out of 10 businesses currently use or plan to use marketing [..]
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7 Steps to Build Healthy Relationships with Your Coworkers
If you’re working full time, you likely spend 40 (or more) hours per week with your coworkers. You more likely spend the majority of your waking hours during the week with your coworkers than you do with your [..]
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Intrapreneurs and Extrapreneurs Are Redefining What It Means to Be an Entrepreneur
9 years ago
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Traditional entrepreneurship has become much less of an exception in today’s jobs market and much more of a career choice – the “old” ideas of a job for life and climbing the career ladder no [..]
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7 Do’s and Don’ts For Setting Up Your Home Office
Over the last seven years, I’ve started and stopped businesses in four states, working out of my home in each location. Every time I packed up shop I hoped I could retain some clients long-distance, but that usually [..]
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Developing Patience and Commitment In a World Full of Distractions
9 years ago
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We live in a world where food is fast; information is fleeting, and time is money. There is no doubt then, that the notion of instant gratification is as much a part of this generation as Snapchat and Facebook.
In our [..]
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Is Personalized Pricing Helping or Hurting Sales?
If you’re looking into marketing strategies and you thought data collection and specialized pricing to individual customers would be the next best thing, you might be wrong.
I spend a lot of time in Germany and [..]
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Five Easy Ways New Startups Can Advertise for Free
When it comes to building a successful business, advertising is among the most valuable tools available to entrepreneurs. Large companies shell out millions of dollars a year to keep their ventures in the public eye, and [..]
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