8 Business Goals for Social Media Marketing
Social media can be a fun place to hang out. You can talk to friends and strangers, read articles, and watch videos. However, for a business, every post, tweet, and story must serve a purpose. Social media is an [..]
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4 Key Target Markets for Skin Care Products
The skincare industry is now more dynamic than ever. At its core, the skincare market is no longer about a single demographic. It now caters to an extensive range of ages, genders, and lifestyles. The traditional [..]
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7 Goals to Set When Starting a Business
Creating a successful business takes clarity of purpose and determination. You’ve got to understand your product, your customers, and yourself. For aspiring entrepreneurs, this can sometimes be overwhelming. [..]
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10 Successful Entrepreneurs that Failed at First
When starting a business, there is always a possibility. The narrative that doesn’t get told enough is that behind most successful entrepreneurs lies a trail of failed ventures and missteps.
There is a tendency [..]
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Business-to-Business Model (B2B): What It Is and How It Works
The business-to-business, often abbreviated to B2B, model is a fundamental business model to the economy as it facilitates the exchange of goods and services across industries. Businesses depend on other businesses in order [..]
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5 Types of Target Marketing Strategies You Should Know
To survive in the cutthroat business landscape today, companies need to zero in and understand target marketing strategies and how they can benefit them in the long run. It’s a tough situation to build and thrive [..]
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Who is Shark Tank Guest Tony Xu?
ABC’s Shark Tank has ignited the dreams of many budding entrepreneurs. Many viewers are familiar with the core cast of Daymond John, Barbara Corcoran, Robert Herjavec, Kevin O’Leary, Lori Greiner, and Mark [..]
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The Advantages and Disadvantages of Business-to-Consumer (B2C) Model
One of the most well-known types of business models out there is the business-to-consumer (B2C) model. Because it is so widely known and there are many varieties of this model, it can be hard to determine if [..]
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The Concentrated Marketing Strategy Explained
When it comes to marketing, there’s no such thing as “one size fits all”. It’s important to identify which marketing tactics will work specifically for your business if you aim to succeed. [..]
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8 Biggest Failed Shark Tank Deals
On ABC’s “Shark Tank,” entrepreneurs from across the nation step forward to present their brainchildren to a panel of industry experts with deep pockets. They go in looking for an investment that [..]
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