Travel Agency Business Model: What It Is and How it Works
In 1758, Cox & Kings became the first travel agency in modern history. Since then, the traditional travel agency model has grown and evolved into a $149 billion industry while the new online traveling agency model [..]
read more
7 Goals of Digital Marketing
Oh, the digital playground – a place where businesses thrive, ideas flourish, and connections are made in the blink of an eye. So, you’ve decided to join the digital party – congratulations! But before [..]
read more
Business Harvesting: Understanding This Step in the Entrepreneurial Process
Business and the entrepreneurship process include many different phases and stages. Each stage presents opportunities and challenges. One stage that nearly every entrepreneur looks forward to is the stage when they can enjoy [..]
read more
Tactical Goals: What They Are, Their Examples, and How to Set Them
When setting goals for a business, leaders need to understand their objectives, their company’s capabilities, and their mission. Without understanding these things, entrepreneurs, business owners, and leaders [..]
read more
The Subscription Business Model: Definition, Examples, Advantages, and Disadvantages
According to a report by McKinsey & Company, the global subscription industry is expected to reach $2 trillion by 2025. This is an astronomical number but shouldn’t be much of a surprise since 86% of [..]
read more
The High Touch Business Model and How it Works
As an entrepreneur, you’ve most likely established your startup having recognized a gap in the market. Or perhaps you’ve identified the opportunity to introduce a unique product or service that your [..]
read more
Aligning Employee Goals with Company Goals
1 year ago
Comments Off on Aligning Employee Goals with Company Goals
Solo business owners have the luxury of setting business goals and being 100% responsible for making sure that they align with their individual goals. However, leaders, managers, and business entrepreneurs who lead a team [..]
read more
6 Target Markets for Makeup Artists
The work of a makeup artist is more than applying eyeshadow and lipstick. It requires a deep understanding of different skin types, facial features, and cosmetic products. They must keep up with the latest trends and [..]
read more
The Beauty Salon Business Model: Types, Advantages and Disadvantages
1 year ago
Comments Off on The Beauty Salon Business Model: Types, Advantages and Disadvantages
For many people, a trip to a beauty salon is something to look forward to. Many people love the idea of going someplace to improve their looks, feel better about themselves, and socialize with others. Centuries ago, beauty [..]
read more
Macromarketing: What It Is and How It Works
1 year ago
Comments Off on Macromarketing: What It Is and How It Works
For a business to succeed, it needs to understand which marketing strategies best suit their brand and support their goals. This means deciding which marketing channels to utilize. It also means deciding which marketing [..]
read more
