A marketing plan is a blueprint that maps out the advertising efforts that a company will perform during the year. This plan indicates the business processes that are going to be performed so as to achieve set marketing [..]
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With online sales competition increasing, businesses are going to learn how to become smarter when selling to customers. A number of online and offline marketing strategies may work to help get exposure to a brand’s [..]
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Pricing is one of the things that determine the success of your business. If you want to be clear about what you want to achieve, then it is high time you came up with a good pricing strategy. The main reason why you are [..]
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Why is it that Netflix can announce a slight price increase and the majority of people shrug it away but if the price of a loaf of bread goes up, the masses are ready to riot in the streets? It may have to do with value [..]
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When you start an online business, or you move your business’s profile to online sources, you are going to find that things aren’t so simple. There was a time when you could set up a website and start to see a huge [..]
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Let’s face it, as an entrepreneur, you have to be able to sell. Whether it be your product, your service, your vision, or yourself, sales is an intricate part of being successfully self-employed. Since we all [..]
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It’s hard being a startup. You’ve just embarked on a crazy as rails business idea which may or may not succeed depending on a variety of factors. Do the people like your new product? Are they ready for this new and jazzy [..]
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What do New Coke, McDonald’s Arch Deluxe, and Crystal Pepsi have in common? If you are saying to yourself, “what’s Crystal Pepsi” you’ve already answered the question. These products are among some of the [..]
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