Micromarketing vs Macromarketing: Understanding the Difference Between the Two Strategies
1 year ago
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While there are many marketing approaches out there, two common strategies that are often compared to each other are macromarketing and micromarketing. Although they have significant differences, these strategies work [..]
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Maximizing Efficiency: How Third-Party QuickBooks Online Integrations Can Transform Your Workflow
1 year ago
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Adding third-party QuickBooks Online add-ons can help businesses automate processes and streamline data synchronization. They also save time and increase productivity.
POS automation integrations enable data transfer [..]
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Should You Run a Business Alone or with a Friend? 5 Questions to Ask Yourself.
Thinking about starting your own business can be exciting, but it comes with so many questions. One question is whether you should run your business alone or with someone else. A friend, perhaps? Now while this may seem [..]
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Micro Marketing vs Niche Marketing: Understanding the Difference Between the Two Strategies
1 year ago
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Marketing has continued to evolve as technology and customer preferences have changed. Marketers have seen the effectiveness of narrowing down a mass target audience. Two marketing strategies that have come from this [..]
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How to Tackle Your Big Goals
Tackling big goals can be tricky. Sometimes as we look ahead, we can visualize where we want to end up with clarity that rivals NFL game coverage. We can close our eyes and see the business we want, the clients we long for, [..]
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Decision Making for Supervisors: 7 Steps for Improving This Skill
One of the many responsibilities a supervisor has is the responsibility to make decisions. They are expected not only to make decisions but also to frequently make the right calls. For supervisors, this means that [..]
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Recognizing Opportunity as an Entrepreneur
Much of entrepreneurship is taking advantage of opportunities when they present themselves. Some of the greatest entrepreneurs of all time became great when they found a worthwhile opportunity and pursued it with purpose. [..]
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SMART Business Goals: Definition, Examples, Benefits, and Drawbacks
In a way, business success is just the realization of every goal that you set over time. With every goal that is accomplished, you are taking steps toward what you ultimately want to achieve as an entrepreneur or [..]
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Who is Shark Tank Guest Anne Wojcicki?
1 year ago
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ABC’s Shark Tank has a regular panel of investors who entrepreneurs can learn from just by watching the show. With their experience and understanding of business, millions of people turn in or stream [..]
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Dropshipping Business Model: What It Is and How It Works
What is the Dropshipping Business Model
Dropshipping is a business model where a business doesn’t keep the products it sells in stock. Instead, when a store sells a product using the dropshipping model, it [..]
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