The classic approach we’ve all heard is, “if you build it, they will come.” Many young start-ups are following this approach even today. Given the high failure rate of start-ups, I’m convinced the [..]
read more
The average American is exposed to between 4,000 and 10,000 ads per day. As such, your digital marketing efforts could amount to nothing more than a virtual shouting campaign unless you build a sense of community around [..]
read more
With a lot of accidents, disasters and natural calamities affecting people from time to time, insurance companies are hit hard. They are under a lot of stress as they hardly make profits anymore! One key to return back to [..]
read more
Influencer marketing is getting a lot of buzz in the marketing world. The technique involves forming a partnership with people who have a strong influence on a brand’s industry or target audience. Many swear by this [..]
read more
Before you finalize your content marketing plan for 2020, I want you to take a step back and ask yourself a simple question:
What makes people consume a piece of content in today’s digital landscape?
Whether [..]
read more
Google. A word that is now common day jargon (and daily educator) in our everyday lives was at one time an unknown search engine that only a few would recognize. Behind the powerhouse that is Google, lies an innovator, [..]
read more
I remember hearing those words right at the beginning of my business, during a Start your Own Business Course (SYOB). At the time I was thinking it all sounded very holistic to me. I as a Sole Trader, personally felt I [..]
read more
Shopify makes an affordable and easy to use Ecommerce platform that makes it suitable for Direct to Consumer (DTC) brands. Its out-of-the-box functionality allows you to quickly start and grow your business.
To get even more [..]
read more
We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it.OkRead more
