Pay As You Go Business Model: What It Is and How It Works
The pay-as-you-go model has become a popular business pricing model in recent years. It has seen success within the telecommunications, cloud infrastructure, and SaaS industries, and more industries are looking at how to [..]
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5 Companies That Took a Risk and Succeeded
We’ve all heard the term, “In business, you’ve got to take risks.” However, for many people, that is easier said than done. This is because taking risks is, well, risky. No entrepreneur wants to lose [..]
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Understanding Cascading Goals and How to Set Them
Carefully crafted goals can make the difference between your business achieving its vision or falling short. But how do you reach these goals? Yet, how do you communicate the importance of these goals to your employees? One [..]
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8 Types of Business Models for Startups to Utilize
Many new and aspiring entrepreneurs have ideas that they would love to take to the market. Whether it is a new physical product or a digital one, the excitement of launching a startup may be dampened by the decision [..]
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10 Ways to Improve Low Employee Engagement
Has your team become unmotivated or uninspired? Do people spread negativity amongst one another? Are people frequently absent without a good explanation?
These are some classic signs of low employee engagement. And [..]
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7 Goals For a Burger Business
There are many, many places to get a great burger. You can go to numerous chain burger places like McDonald’s or Five Guys. However, you can also go to a local place with a unique atmosphere and menu. Because of this, [..]
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7 Target Markets for a Cleaning Business
A cleaning service is one of the easiest businesses to start. The capital required to start is very low, there is nearly no inventory to hold, and a cleaning business can be up and running in a matter of days. [..]
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Social Enterprise Business Model: Examples, Advantages, and Disadvantages
There are many ways to run a business. A good majority of people would split businesses into two categories, for-profit or non-profit; however, there is one model that’s somewhere in between – social [..]
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What is Undifferentiated Marketing? Advantages and Disadvantages of This Strategy
Even if the terminology strikes you as unfamiliar, you’ve likely encountered examples of undifferentiated marketing throughout your day-to-day activities. This marketing strategy is identifiable by its broad approach. [..]
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7 Best Target Markets for a Gym or Fitness Center
In recent years, the spotlight on personal health and well-being has become undeniably brighter. More and more people are concerned with their health, physical appearance, and self-confidence. While the market has [..]
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