Online businesses of all kinds have been enjoying massive growth over the past few years. The advance in technology and the change in consumer buying habits have increased the demand for online products and services. If [..]
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The “marketing mix” was first mentioned in McCarthy’s book Basic Marketing: A Management Approach, and it includes four P’s: product, place, price, and promotion.
People, physical proof, and procedure were [..]
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When building your business plan, it’s important to look at all sides of your marketing strategies and make sure they are consistent, clear, and effective. We all know that online is the “go-to” [..]
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Have you ever thought to yourself, “I’m not a fast runner” or “History isn’t a subject I’m good at”? You might only think of these thoughts as learned behaviors about yourself from past experiences, but if it [..]
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Running any online business is both exciting, rewarding, and frustrating. On the one hand, you are creating value for people while also using your skills, expertise, and passions. On the other hand, you have to build [..]
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The growth mindset is a psychological concept that’s been gaining traction among educators and researchers over the past few decades. It is a way of thinking about learning that focuses on effort rather than [..]
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With the popularity of online shopping, many people have questioned whether brick-and-mortar businesses can still compete with online models. Starting a traditional business that involves a physical location, to many, seems [..]
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With thousands of startups cropping up all over the world, the United States takes the lead with well over 70,000 startups, according to Startup Ranking. More and more entrepreneurs are entering the startup sphere with [..]
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