Graphic design has everything to do with how the world perceives your business from customers and clients to investors and other businesses. Design plays a large part in determining your brand identity, but it is by no means [..]
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Personalization has become so commonplace that the only time we seem to notice it is when it’s absent. For instance, think about the last time you perused Netflix or Amazon. You were likely offered recommendations [..]
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Comments Off on 3 Content Marketing Tips To Fast Track Your Buyer’s Journey
How well do you understand your customer? Most business owners are spending big bucks on digital marketing and content creation without proper planning and a clear understanding of whom they are talking to, or what stage of [..]
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Comments Off on How Startups Can Beat the Odds: Interview with Randy Komisar
When you launch a startup, you can’t help but to dream of the possibilities. You think of the excitement of acquiring millions of users, building an awesome team, and of course, a multi-million dollar exit. [..]
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The business world puts a lot of emphasis on knowing how to talk. This emphasis can make certain aspects of the entrepreneurial world daunting for an introvert. Negotiation skills can feel like overwrought drama when [..]
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Regular newsletters let your clients, contacts, and customers know what’s going on with your business. According to a DMA Insights survey, 68 percent of marketers believe that newsletters are the most effective part of [..]
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Comments Off on To What Extent is the Effectiveness of Our Communication Determined By Our Writing Skills?
Whatever your profession, possessing good writing skills is imperative if you want to succeed and progress. Whether we like it or not, the way that we write is used as a tool to assess our intelligence and overall character. [..]
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Comments Off on Why You Should Burn Your Business Plan: Interview With Former Kauffman Foundation CEO Carl Schramm
When you started your business, one of the pieces of advise you undoubtedly received from friends, mentors, or your college professors was to have a well written business plan. Business plans have become essential for [..]
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Comments Off on 3 Types of Promotional Codes and How to Use Them
Online stores make use of promotional code to encourage purchases. The codes, which are computer generated and inclusive of numbers and letters, can be applied to both the entire order and specific products. Shoppers [..]
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Comments Off on 6 Keys to Creating a High Converting Sales Page
One quote you may want to memorize when you’re experiencing tough times in your business is “sales fix everything”. No matter how busy you were last month, how many setbacks you had, or how much [..]
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