There are companies throughout history that have broken all the boundaries of advertising and branding. Their tactics were out of this world. They analyzed their market and perfectly executed their message in direct and [..]
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While coming up with a business idea is a good starting point for getting a business off the ground, its success will rely on hard work and patience. Running a firm is mostly about problem-solving as you will [..]
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It is a sad reality that roughly 80% of all startups will fail within the first 18 months. Just making it past that first 18 months, however, is no guarantee that you will ever shepherd your startup all the way into a full [..]
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With more than 269 billion emails being sent every day, email marketing is still hugely important. Yet, across industries, only about 24% of emails are ever opened. Here’s how to write emails that people will [..]
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I have often defined my own life in the form of chapters. Like a book whose chapters represent the next phase or setting, our own lives can also be measured in similar ways. For businesses, the same could be said about their [..]
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The manufacturing industry in the U.S. is the largest in the world, generating about 18.2 percent of the entire globe’s products and goods. However, for many years exorbitant operating costs have made it difficult for [..]
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Once you have committed to the decision to launch your own consulting business, it is extremely crucial that you take the time to properly prepare a plan and analyze all the options and essentials. There are many key details [..]
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Samsung and Apple are losing more of their smartphone market share to Huawei, according to new research. The reasons customers are turning away from these two powerhouse brands are due to the high prices on their top [..]
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