How to Create Your Unique Selling Proposition
When it comes to running a business there are a million and one things you need to get right. Yet, even when you have all the major pieces in place like your website, accounting, customer service, and content marketing, you [..]
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How to Gain Website Visitors When SEO is Performing Poorly
According to Earnest Agency, 81% of B2B purchase cycles start with web search, and 90% of buyers say when they are ready to buy, they’ll find you. Will your brand be ready to be found when your customers are [..]
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4 Digital Marketing Strategies You Should Be Using By Now
We’re at a point in digital where “digital marketing” no longer really stands on its own as a separate, unknown entity. We live in an increasingly digitally focused society and as a result, digital [..]
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45 Customer Focused Social Media Post Ideas
A successful business knows and interacts with its customer base. That may mean you have lots of face to face time with customers in a brick-and-mortar store front, but in our age of digital relationships, it also means you [..]
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Focus on the Un-Scalable: 3 Lessons of Growth from AirBnB
150 million guests. 65,000 cities. 191 countries. 3 million listings (of which 1,400 are castles!).
When we talk about growth and scale, few companies rival AirBnB. In less than ten years, AirBnB has achieved all of the [..]
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The Value of Data Science Applied to Your Customer Base
Big-Data has become a trending topic over the last few years, and the field of data science is growing exponentially. Still though, professionals in the field remain scarce, and while those few experts are kicking open [..]
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How to Jumpstart Your Google Analytics Account
8 years ago
Comments Off on How to Jumpstart Your Google Analytics Account
From small business owners to global enterprises, digital campaign tracking has become a vital part of a brand strategy to measure success. We are now living in a magical wonderland of digital optimizing tools that can make [..]
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How Startups Can Boost Sales and Search Rank Using SEO P.R.
Launching press releases with news, updates, and developments about your startup can build marketplace awareness, ramp up incoming inquiries, and generate potential sales.
Implementing a smart search engine optimization plan [..]
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How to Effectively Manage Your Online Reputation
While there once was a time when business owners and their community only interacted via commerce; a time when the company released their product and the consumer interacted by purchasing or holding their purse; however, the [..]
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5 Things That Should Always Be Included in Your Site’s “About Us” Page
When starting a business, you will never underestimate the importance of your presence. Whether that is your physical presence in a brick-and-mortar store front, on social media or on your website—your presence is key [..]
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