Janette Getui, Author at StartUp Mindset

4 Things To Avoid During A Sales Pitch

Find Your Way

5 years ago

The moment you become an entrepreneur, you automatically become both marketer and salesperson for your business. Both of these hats require certain skills and a learning curve that cannot be skipped over. Unless you want to [..] read more

Confused about Thought Leadership and how it can help you build your brand authority as a new entrepreneur? Follow these 5 steps

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Janette Getui

5 years ago

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Thought leadership is becoming a buzzword among all kinds of people, not just entrepreneurs. But I do think that it can get a tad bit confusing for a self-made entrepreneur seeking to grow their brand by leveraging this [..] read more

4 Things You Must Do If You Want More Revenue This Year

Finance

Janette Getui

5 years ago

1 Comment

The game of business is one we all want to master. None of us start a business so we can fail, go bankrupt, or barely survive from month to month. But the cold truth is this. It’s a cruel world for entrepreneurs. Most [..] read more

The Number One Marketing Mistake You Could Be Making That’s Costing You Money

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Janette Getui

5 years ago

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As an entrepreneur running a small or medium-sized business, chances are that you’re focusing on all the wrong things when it comes to marketing. And it could be causing you to waste a lot of time and money. How can [..] read more

5 Street-Smart Tips to Overcome Self-doubt as an Entrepreneur

Entrepreneurial Lifestyle

Janette Getui

5 years ago

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As a writer, mother, and bootstrapping queen (trust me I’ve built everything from scratch with just pixie dust and a smile), I have a Ph.D. in battling the gremlin better known as self-doubt! Raising a family, writing [..] read more

3 Natural Productivity Hacks That Will Save You Time And Money: It’s not what you’re thinking

Entrepreneurial Lifestyle

Janette Getui

5 years ago

2 Comments

Productivity apps that are supposedly guaranteed to make you a high performer on steroids are a dime a dozen. There are so many apps to choose from, both free and paid. Have you noticed? I’m guessing you have at least [..] read more

5 Key Ideas From Airbnb’s Brian Chesky to Help Grow Your Startup

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Janette Getui

5 years ago

1 Comment

Thus far, the trend of multimillion-dollar tech startups has been associated with whiz kids who’ve attended Harvard or other high profile schools. Far from being the classic tech story child, this former hockey player [..] read more

3 Content Marketing Tips To Fast Track Your Buyer’s Journey

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Janette Getui

5 years ago

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How well do you understand your customer? Most business owners are spending big bucks on digital marketing and content creation without proper planning and a clear understanding of whom they are talking to, or what stage of [..] read more

3 Things You Must Know to Become a Better Writer as an Entrepreneur

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Janette Getui

5 years ago

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Since content marketing is such a buzz these days, even the most average entrepreneur who wants to thrive is faced with the daunting reality that he or she must learn to express ideas and engage more directly with the [..] read more

3 Mistakes to Avoid When Using Email Marketing to Generate LinkedIn Leads

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Janette Getui

6 years ago

3 Comments

There are tons of awesome social media platforms actively fighting for your time and attention each day. As an entrepreneur focused on growing a successful startup in the shortest time possible, the microwave [..] read more