Janette Getui, Author at StartUp Mindset

Here’s Why You Need to Rethink Your Sales Funnel

4 months ago

Do you know when the idea of a sales funnel came out? That was 1924 (a concept proposed by William W. Townsend) according to most experts. Here’s a tidbit of what Townsend wrote in his book, which is today associated [..] read more

4 Signs that Let You Know It’s Time to Start Outsourcing

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Janette Getui

8 months ago

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Let’s get something clear right off the bat. At some point, whether you like it or not, and even if you have all the energy in the world, you’ll need to bring in some extra help to grow and scale your [..] read more

5 Super Simple Steps to Start Building a New Audience if You’re Getting Started Online

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Janette Getui

8 months ago

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This is a common scenario. An aspiring digital entrepreneur lands a great idea and decides to take a risk and build a business from scratch to monetize his or her idea. Months go into product development, theorizing, [..] read more

Are Online Influencers Really Making Money or Just Making Noise?

Finance

Janette Getui

9 months ago

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By now you’ve heard of YouTubers, Bloggers, Instagrammers, and other types of online influencers who’ve made it big in social media. They’re somehow managing to make a living either posting a blog, shooting a [..] read more

7 Effective Questions to Ask Yourself When Crafting a Great Story for Your Audience

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Janette Getui

9 months ago

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The ancient technique of storytelling has, in recent years, been granted the joy of being more than just a pass time activity at home or in social places. We are learning to acknowledge the value of a good story in a [..] read more

If Your Content Marketing Efforts Haven’t Been Working, Here Are Three Things to Get You Out of the Weeds

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Janette Getui

10 months ago

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Doesn’t it suck when you see everyone online talking about how great content marketing is, yet you can’t seem to make it work? A professional beauty blogger and YouTuber recently reached out to me on LinkedIn [..] read more

5 Social Media Trends You Need to Be Aware of in 2019

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Janette Getui

10 months ago

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We all know that social media is no longer just an afterthought or a supplemental marketing channel for our businesses. Today more than ever, social media has become a significant player in our client communications. [..] read more

18 Lessons For 2019 to Boost Your Content Marketing Game

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Janette Getui

12 months ago

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As an entrepreneur and the key determining factor to the success of your startup be it bootstrapped or investor funded, you’re always going to be the main salesperson. It also means that you always need to have your [..] read more

Here’s Why You Need to Rethink Your Sales Funnel

4 Signs that Let You Know It’s Time to Start Outsourcing

5 Super Simple Steps to Start Building a New Audience if You’re Getting Started Online

Are Online Influencers Really Making Money or Just Making Noise?

7 Effective Questions to Ask Yourself When Crafting a Great Story for Your Audience

If Your Content Marketing Efforts Haven’t Been Working, Here Are Three Things to Get You Out of the Weeds

5 Social Media Trends You Need to Be Aware of in 2019

18 Lessons For 2019 to Boost Your Content Marketing Game

Be the entrepreneur you were meant to be. It all starts with your mindset