The classic approach we’ve all heard is, “if you build it, they will come.” Many young start-ups are following this approach even today. Given the high failure rate of start-ups, I’m convinced the [..]
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The average American is exposed to between 4,000 and 10,000 ads per day. As such, your digital marketing efforts could amount to nothing more than a virtual shouting campaign unless you build a sense of community [..]
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Influencer marketing is getting a lot of buzz in the marketing world. The technique involves forming a partnership with people who have a strong influence on a brand’s industry or target audience. Many swear by this [..]
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Before you finalize your content marketing plan for 2020, I want you to take a step back and ask yourself a simple question:
What makes people consume a piece of content in today’s digital landscape?
Whether [..]
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Who here just simply hates sorting out their content every, single, month? It’s definitely a toughie to create something fresh and engaging and having to come up with a unique spin on something that no doubt has [..]
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If your business is your baby, you may spend a lot of time personalizing your marketing. Alternatively, if you are hustling with a business idea, you may focus on automation. Both are necessary, and when you can balance the [..]
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We all know that Facebook, Instagram and Twitter are great marketing tools. I’m sure by now you’ve developed a strategy to engage and connect with your target audience. But how is your Quora [..]
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In today’s competitive business world, you need to focus on social media marketing to build your brand and achieve your business objectives. However, as you delve into marketing, it is important to know the data risks [..]
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