If your business is your baby, you may spend a lot of time personalizing your marketing. Alternatively, if you are hustling with a business idea, you may focus on automation. Both are necessary, and when you can balance the [..]
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We all know that Facebook, Instagram and Twitter are great marketing tools. I’m sure by now you’ve developed a strategy to engage and connect with your target audience. But how is your Quora [..]
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Comments Off on Managing Social Media Risks in Your Organization
In today’s competitive business world, you need to focus on social media marketing to build your brand and achieve your business objectives. However, as you delve into marketing, it is important to know the data risks [..]
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Comments Off on 5 Super Simple Steps to Start Building a New Audience if You’re Getting Started Online
This is a common scenario. An aspiring digital entrepreneur lands a great idea and decides to take a risk and build a business from scratch to monetize his or her idea. Months go into product development, theorizing, [..]
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Photo by Tracy Le Blanc from Pexels
If you want to succeed on social media when marketing products and services, you need to know when you should post your content. Whether you are posting images, [..]
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Comments Off on Are Online Influencers Really Making Money or Just Making Noise?
By now you’ve heard of YouTubers, Bloggers, Instagrammers, and other types of online influencers who’ve made it big in social media. They’re somehow managing to make a living either posting a blog, [..]
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Comments Off on 7 Effective Questions to Ask Yourself When Crafting a Great Story for Your Audience
The ancient technique of storytelling has, in recent years, been granted the joy of being more than just a pass time activity at home or in social places. We are learning to acknowledge the value of a good story in a [..]
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Comments Off on 5 Effective Ways for New Startups to Market Themselves
Marketing plays a central role for any business, let alone fledgling startups. And what’s worse is that startups usually have a limited marketing budget to start with, unless they’re backed by venture capital [..]
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We all know that social media is no longer just an afterthought or a supplemental marketing channel for our businesses. Today more than ever, social media has become a significant player in our client communications. [..]
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Comments Off on 18 Lessons For 2019 to Boost Your Content Marketing Game
As an entrepreneur and the key determining factor to the success of your startup be it bootstrapped or investor funded, you’re always going to be the main salesperson.
It also means that you always need to have your [..]
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