The Lean Business Model Explained
In the world of business, it’s no secret that minimizing wasteful expenses can forge a surefire path to success. Although many business models tackle this dilemma in different ways, one of the most efficient [..]
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Mobile Marketing vs Social Media Marketing: Understanding the Key Differences Between the Two
Mobile marketing in contrast to traditional marketing, is a form of digital marketing that specifically focuses on mobile users. Those who are on the go usually access the internet via their smartphones or tablets. Another [..]
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8 Target Markets for a Catering Business with Examples
Operating a catering business is an exciting venture. As a caterer, you get to participate in meaningful social, business, and cultural events. However, it isn’t all fun and games. Running a catering business requires [..]
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Why It’s Important to Know Your Target Market
Do you have an idea for a new product or service? Are you launching a small business that you hope will stand out among the competition? In order to succeed, you must know your target market. Not knowing your target market [..]
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Mobile Marketing vs Mobile Advertising: Definitions, Examples, and Applications
Businesses of all sizes are in constant competition with one another to gain the attention of their target audience. Without a doubt, using digital marketing and advertising is a necessary way to do that. And with the [..]
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7 Retail Business Goals to Set If You Want to Succeed
The retail industry is highly competitive, with businesses fighting for the attention and loyalty of customers. To thrive in this environment, retailers must continually evolve and adapt to the changing needs of their [..]
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10 Financial Business Goals Examples
As a compass for navigating the often unpredictable waters of entrepreneurship, having well-defined goals is key. While having non-financial business goals is important, it is virtually impossible for a [..]
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The Advantages and Disadvantages of the Ecommerce Business Model
An ecommerce business is an attractive option for entrepreneurs of all kinds. Whether a small service business that has been established for years or a new one that just opened its doors, the ecommerce business [..]
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Mobile Marketing vs Traditional Marketing: Which Should Businesses Choose?
Deciding on a marketing strategy for your business model all depends on your product, your demographic, and what will best suit you and/or your team. If you’re breaking into apps and the world of online [..]
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10 Companies that Failed Due to Poor Management
We all know how important good management is for any business. For small businesses, poor management can quickly damage their outlook. But is the same true for much larger corporations? Absolutely.
Some businesses make it [..]
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