Here’s Why You Need to Rethink Your Sales Funnel
Do you know when the idea of a sales funnel came out?
That was 1924 (a concept proposed by William W. Townsend) according to most experts. Here’s a tidbit of what Townsend wrote in his book, which is today associated [..]
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How to Align Your Brand with Your Voice
The most successful companies have a solid brand. Apple, Nike, Google, Twitter, etc. We are able to identify these companies just by glancing at their logos, even without any other identifiers. They enter into our brains, [..]
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Ways to Detect Accounts Payable Fraud
5 years ago
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Fraud has been the reason for many businesses going to the drains. Fraud leads to massive and irreversible financial losses, and worst of it all, it tarnishes an organization’s image and reputation. The most [..]
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What Healthcare Startups Should Know About Compliance
The prevalence of health apps, electronically transfer of data and health gadgets has increased tremendously over the last decade. In fact, the global digital healthcare market is anticipated to be worth $504.4 billion by [..]
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How an IT Strategy Can Transform Your Business
5 years ago
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Do you know the strengths and weaknesses of your IT infrastructure or are you in a reactionary mode – hoping to react when a problem arises. Do you have at your fingertips, predictions regarding the evolution of IT in [..]
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100 Best Business Ideas that You Can Start this Year
1. Social Media Manager
One of the biggest needs that businesses struggle with is how to attract, influence, and sell on social media. Since social media is such an important tool from branding and marketing, [..]
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Should You Start a Podcast?
5 years ago
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It seems like everyone’s starting a podcast these days – from businesses, to schools, to individuals and teams. As a result, many new and developing businesses wonder whether they too should be joining the [..]
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How to Forge an Ironclad Brand: Interview with Lindsay Pedersen
5 years ago
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Branding can unleash a business’ competitive advantage and fuel enduring growth. And yet, despite this power, brand is grossly underused. Few leaders leverage brand fully, believing (wrongly) that brand [..]
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Importance of Functional Testing your web Software
5 years ago
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As of March 2017, there were over 6.5 million apps available for download, according to Statistia. Software and application development is a competitive industry with customers going for the very best of products [..]
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What You Should Know About The CCPA
5 years ago
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There are rising concerns about the privacy of consumer data. The increase in the number of internet users and cashless payments has a role in the collection of consumer data. The California Consumer Privacy Act (CCPA) is a [..]
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