How Sustainability Can Aid Startups
8 years ago
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Longevity in the business world is its own Holy Grail. Episodic success means less than sustained and incremental growth patterns across your business’ lifespan. Channeling this sustainable growth and incorporating it [..]
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5 Essential Things to Consider Before Starting Any Online Business
8 years ago
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Everyone wants to run an online business these days, but only a few succeed in the venture. The reason for people failing is not often the lack of passion or even skill – the real culprit is the inability to know [..]
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How to Create Your Unique Selling Proposition
When it comes to running a business there are a million and one things you need to get right. Yet, even when you have all the major pieces in place like your website, accounting, customer service, and content marketing, you [..]
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Our New Book “The Part-Time Entrepreneur” Is Launching Next Week. Here’s How to Get It For Only $3.99
8 years ago
Comments Off on Our New Book “The Part-Time Entrepreneur” Is Launching Next Week. Here’s How to Get It For Only $3.99
Aaron Patzer, who is the founder of the hugely successful finance website Mint.com, once advised a group of Princeton University students that it may be a good idea to drop out of college, and throw yourself into your [..]
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4 Digital Marketing Strategies You Should Be Using By Now
We’re at a point in digital where “digital marketing” no longer really stands on its own as a separate, unknown entity. We live in an increasingly digitally focused society and as a result, digital [..]
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45 Customer Focused Social Media Post Ideas
A successful business knows and interacts with its customer base. That may mean you have lots of face to face time with customers in a brick-and-mortar store front, but in our age of digital relationships, it also means you [..]
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How to Build Trust in Your Company and Your Brand
Trust. It’s word we all know well. While it may be easy to say, it’s just as easy to lose. As someone who is in the workforce, it is essential in building a trusting relationship that can hold steadfast through [..]
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The Importance of Mastering Small Talk In a World of Digital Communication
I took the liberty of looking up the actual definition of “small talk,” just to get a better idea of how something so habitual to our lives has garnered such a bad reputation. It turns out, it’s had one [..]
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How Your E-Commerce Business Can Thrive On Amazon
For startups with products, moving into the ecommerce world is an important step in fulfilling their entrepreneurial vision. The question of where you should sell your product often lands on some of the bigger ecommerce [..]
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Focus on the Un-Scalable: 3 Lessons of Growth from AirBnB
150 million guests. 65,000 cities. 191 countries. 3 million listings (of which 1,400 are castles!).
When we talk about growth and scale, few companies rival AirBnB. In less than ten years, AirBnB has achieved all of the [..]
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