I recently had to email my manager about a change in my schedule for the upcoming week. This fell over a weekend, so I contacted him on a Sunday morning to let him know as soon as I could about this change. I was surprised, [..]
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You know that cameras are a powerful marketing device. Images are crucial to a startup’s survival in any industry. They draw people to your content, help your business stand out, and they also make it appear relatable [..]
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It’s not easy to deal with mistakes. It brings you down emotionally and you may even find that you resist owning up to it. Successful people make mistakes, plenty of them. The difference is, they are willing to accept [..]
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General Steps to Starting a Business
There are a few general steps you need to take to start a business once you’ve identified your business idea. One of the first steps is to decide whether you will [..]
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Today’s business environment is so competitive that any business organization that fails to innovate or embrace change risks becoming irrelevant in the market. From technology advances to changes in consumer expectations, [..]
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Influencer marketing is an extremely effective strategy for B2C brands. It works because it’s non-evasive and helps brands tell their stories authentically. However, B2B organizations don’t typically rely on influencers. [..]
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The moment you become an entrepreneur, you automatically become both marketer and salesperson for your business. Both of these hats require certain skills and a learning curve that cannot be skipped over. Unless you want to [..]
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Working from home is many people’s dream. No hour-long commute, able to keep the pajamas on while laying on the couch, and the freedom to cook whatever you want for lunch with no one judging you is quite the life. There [..]
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