Personalization has become so commonplace that the only time we seem to notice it is when it’s absent. For instance, think about the last time you perused Netflix or Amazon. You were likely offered recommendations based on [..]
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How well do you understand your customer? Most business owners are spending big bucks on digital marketing and content creation without proper planning and a clear understanding of whom they are talking to, or what stage of [..]
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When you search for the word ‘transcription services’ on the internet, you will end up with hundreds of results from search engines. If you narrow down your search and focus on specialist services such as conference or [..]
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“Firing” a client goes against everything you’ve learned as an entrepreneur. However, there aren’t enough hours in the day for you to spend too much time chasing after a client who isn’t perfect for you. Get rid of [..]
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Every year, Pantone releases a color of the year, and social media influencers and users begin using this powerful trending color in their arts and crafts, as well as in their branding decisions. The color of the year is a [..]
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Major companies are using chatbots online to revolutionize customer service. For one, chatbots allow companies to respond to customer concerns more quickly, with more information, that is tailored to that customer’s needs. [..]
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Social media contests are a great way to boost your brand awareness, attract new followers, and just to get people excited about your brand. I’ll bet you expect the process to be easy, after all, who doesn’t like getting [..]
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It’s no secret that social media marketing is one of the most effective and inexpensive ways for your business to reach out to individuals and other businesses. When someone follows your business on a social media [..]
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