Vertical integration is a strategy businesses can use to help them achieve their goals (others can be viewed here). It involves buying other companies to increase sales, reduce costs or improve efficiency. The main [..]
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When the economy struggles, and people begin to pinch their their hard-earned pennies, there are some products that stand their ground amid turbulent times. While other products go stagnant in sales, there are a few [..]
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When searching for a business idea, aspiring entrepreneurs can sometimes make the mistake of thinking their business needs to be the next Instagram. While it is always good to dream big, sometimes the best opportunities are [..]
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There are many different types of business models available for a business to choose from. The razor and blade business model has been around for over a century and is still one of the most successful types. [..]
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You have a lot of free time as a student, and what better way to use it than to start your own business?
Food is something that people always want, and need, so the food industry has flourished and will continue to [..]
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For over eleven seasons, Barbara Corcoran has appeared as one of the business savvy investors on ABC’s Shark Tank. The four-time Emmy award-winning show sees entrepreneurs pitching their businesses to a [..]
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In today’s entrepreneurial landscape, it’s essential to research and understand what business opportunities are out there, and which one will work best for you and your potential business plan.
While there are [..]
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It’s no secret that owning and operating an Airbnb business has become increasingly more popular in the past few years. Airbnb currently has about Airbnb has 12.7 million listings available. Owning a business like [..]
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There are many types of business models to choose from when starting and operating a business. However, the freemium business model continues to be a popular option for many startups and established companies. While this [..]
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Nostalgia is a powerful marketing tool. Many brands have been using the power of nostalgia in their marketing to invoke strong positive emotions. This strategy has been uniquely effective as the Millennial and Gen [..]
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