8 Business Goals for Social Media Marketing
Social media can be a fun place to hang out. You can talk to friends and strangers, read articles, and watch videos. However, for a business, every post, tweet, and story must serve a purpose. Social media is an [..]
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4 Key Target Markets for Skin Care Products
The skincare industry is now more dynamic than ever. At its core, the skincare market is no longer about a single demographic. It now caters to an extensive range of ages, genders, and lifestyles. The traditional [..]
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How to Stop Employees From Using Cellphones at Work
Cell phones at work, though a gateway to instant communication and information, often lead to decreased productivity and increased distraction. One study finds that every week employees waste around 8 hours on [..]
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7 Goals to Set When Starting a Business
Creating a successful business takes clarity of purpose and determination. You’ve got to understand your product, your customers, and yourself. For aspiring entrepreneurs, this can sometimes be overwhelming. [..]
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10 Successful Entrepreneurs that Failed at First
When starting a business, there is always a possibility. The narrative that doesn’t get told enough is that behind most successful entrepreneurs lies a trail of failed ventures and missteps.
There is a tendency [..]
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Business-to-Business Model (B2B): What It Is and How It Works
The business-to-business, often abbreviated to B2B, model is a fundamental business model to the economy as it facilitates the exchange of goods and services across industries. Businesses depend on other businesses in order [..]
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5 Types of Target Marketing Strategies You Should Know
To survive in the cutthroat business landscape today, companies need to zero in and understand target marketing strategies and how they can benefit them in the long run. It’s a tough situation to build and thrive [..]
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Who is Shark Tank Guest Tony Xu?
ABC’s Shark Tank has ignited the dreams of many budding entrepreneurs. Many viewers are familiar with the core cast of Daymond John, Barbara Corcoran, Robert Herjavec, Kevin O’Leary, Lori Greiner, and Mark [..]
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The Advantages and Disadvantages of Business-to-Consumer (B2C) Model
One of the most well-known types of business models out there is the business-to-consumer (B2C) model. Because it is so widely known and there are many varieties of this model, it can be hard to determine if [..]
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Hate Being a Supervisor? 5 Things to Do Right Away
Supervisors have a unique set of responsibilities. While they do not have the same level of authority as owners or senior executives, they are still responsible for guiding a team, accomplishing personal and [..]
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