How to Stay Focused on Your Business Goals
As an entrepreneur, you are often filling multiple roles in your business. At times, you act as the CEO, marketing specialist, customer service, and human resources (HR) among many others. With a constant stream of emails, [..]
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How to Build a Consulting Business
A successful consulting business doesn’t just happen. There are more than a few, interrelated keys to success. That also includes consultants who help businesses reach their goals and solve internal problems. [..]
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Expanding Internationally: How to Take a Brand Global
Taking your business global is more than just selling your products or services in a new country; it’s about diving headfirst into the complex world of international trade. Imagine your business as a [..]
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Micromarketing vs Macromarketing: Understanding the Difference Between the Two Strategies
4 months ago
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While there are many marketing approaches out there, two common strategies that are often compared to each other are macromarketing and micromarketing. Although they have significant differences, these strategies work [..]
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Should You Run a Business Alone or with a Friend? 5 Questions to Ask Yourself.
Thinking about starting your own business can be exciting, but it comes with so many questions. One question is whether you should run your business alone or with someone else. A friend, perhaps? Now while this may seem [..]
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Micro Marketing vs Niche Marketing: Understanding the Difference Between the Two Strategies
5 months ago
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Marketing has continued to evolve as technology and customer preferences have changed. Marketers have seen the effectiveness of narrowing down a mass target audience. Two marketing strategies that have come from this [..]
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Recognizing Opportunity as an Entrepreneur
Much of entrepreneurship is taking advantage of opportunities when they present themselves. Some of the greatest entrepreneurs of all time became great when they found a worthwhile opportunity and pursued it with purpose. [..]
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SMART Business Goals: Definition, Examples, Benefits, and Drawbacks
In a way, business success is just the realization of every goal that you set over time. With every goal that is accomplished, you are taking steps toward what you ultimately want to achieve as an entrepreneur or [..]
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How to Make a To-Do List to Help Reach Your Goals
5 months ago
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Between your business, going to the gym, hanging out with family and friends, and other personal obligations, you have a lot going on in your life! Staying on top of your business goals and meeting deadlines can [..]
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Key Target Markets for a Photography Business
If you’ve got a camera, skills, and a burning desire and passion for photography, you’ve probably thought about starting a photography business. If you’ve got the previously mentioned things, you are well [..]
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