Understanding the 7 P’s of Marketing
The “marketing mix” was first mentioned in McCarthy’s book Basic Marketing: A Management Approach, and it includes four P’s: product, place, price, and promotion.
People, physical proof, and [..]
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5 Characteristics of a Fixed Mindset
Have you ever thought to yourself, “I’m not a fast runner” or “History isn’t a subject I’m good at”? You might only think of these thoughts as learned behaviors about yourself [..]
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7 Key Activities for Any Online Business
Running any online business is both exciting, rewarding, and frustrating. On the one hand, you are creating value for people while also using your skills, expertise, and passions. On the other hand, you have to build [..]
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Advantages and Disadvantages of the Brick-and-Mortar Business Model
With the popularity of online shopping, many people have questioned whether brick-and-mortar businesses can still compete with online models. Starting a traditional business that involves a physical location, to many, seems [..]
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Benefits of a Growth Mindset in Business
The mindset that you take on every day in your life can have a deep impact. This is also true in business. It is no secret that one of the major goals of any business is to grow in one area or another. Growing a business in [..]
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How to Choose the Right Laptop for Work
Because they are portable and powerful enough to run a wide variety of software, laptops remain at the core of people’s digital lives. However, even if you are a technology expert, purchasing a laptop remains a [..]
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No Money; No Problem: 15 Businesses You Can Start with No Money
Having capital to start and grow a business is a big advantage. Being well funded makes product development, marketing, and growth much easier. But what if you want to launch your business but don’t have a lot [..]
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Benefits of Getting an Online MBA
The field of business is vast and constantly growing. While it is true that you may not need a master’s qualification to start or run your own business or even work for one after spending time in the industry, pursuing [..]
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6 of the Most Common Things Business Owners Worry About
Many people dream of owning and running their own business because they see freedom in this route. Being a business owner does come with freedom in your decisions, but it also comes with many different things to worry [..]
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10 Great Hobbies for Entrepreneurs
As an entrepreneur, you likely dedicate long hours to your work. But this commitment often comes at the cost of a well-rounded life. That’s why having a hobby can be so beneficial to entrepreneurs. Whether it’s [..]
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