B2B vs. B2C Marketing: 6 Key Differences to Understand
2 months ago
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Marketing a business to a customer base is an art. When done correctly the business will be able to enjoy a stream of leads and sales. When done incorrectly, that same business can expect to experience frustration and the [..]
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Understanding the Equity Crowdfunding Model
2 months ago
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For many entrepreneurs and small business owners, finding the money to launch their business is not their biggest problem. According to The Chamber of Commerce, 78 percent of small business owners use their own funds [..]
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CLEAR Goals: Definition, Examples, Advantages, and Disadvantages
2 months ago
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When trying to reach a goal, it is best to have every possible tool at your disposal. While SMART goals have been a powerful tool for many entrepreneurs, individuals, and leaders to help them reach their business goals, [..]
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5 Target Markets for Consultants and Consulting Firms
Leaders understand that running a business is an exercise in problem-solving. Many times, these leaders expect to be able to handle the problems that arise internally. However, there are times when getting help from [..]
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High-Touch vs Low-Touch Business Models: The Differences Between the Two Engagement Models
When starting a business, entrepreneurs need to decide how they want to run their business. This includes things like which products they want to sell, how they want to position their brand, and what type of customers they [..]
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The Customer-Centric Business Model Explained
2 months ago
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Entrepreneurs and business owners all understand how important customer service is to the life of their businesses. When customers are happy, businesses tend to enjoy numerous benefits. For example, according to Salesforce [..]
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How to Announce Your New Business to Family and Friends
Are you starting a new business? Congratulations! This is exciting news.
Now that you’ve started your business, it’s time to announce it to the world. But where should you start? Maybe you should start with the [..]
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How to Create More Specific Business Goals
3 months ago
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Take a moment and ask yourself “What are my business goals?” Now, ask yourself if you think you will reach those goals, when you will reach them, and how you know you’ve reached them. If you’re having [..]
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The Interior Design Business Model Explained
3 months ago
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Being an entrepreneur often means exercising creativity. However, there are some business models where creativity is much more intertwined with the nature of the business than others. One of these types of businesses is [..]
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8 Personal Trainer Business Goals
Running a personal training business can be an exciting, rewarding, and empowering journey. Not only do personal trainers help clients reach their personal fitness goals, but they also help them reach new levels of [..]
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